Deadline for entries: Nov. 1, 2019
The design:retail Spectrum Awards will honor the best designs in Projects and Products for the retail design industry, under the following categories:
Project
- Specialty Softlines (clothing, jewelry, footwear, accessories, etc.)
- Specialty Hardlines (electronics, furniture, home décor, etc.)
- Service Retail (financial, salon, spa, etc.)
- Grocery/C-Store/Drugstore
- Specialty Food/Consumables (candy, wine, cannabis, etc.)
- Large Format/Mass Merchant (includes mix of hardlines & softlines)
- Department Store
- Brand Activation (pop-ups, pop-ins, shop-in-shops, etc.)
- Hospitality (hotels, restaurants, etc.)
- Hybrid Retail (entertainment, cowork, etc.)
Product
- Architectural Materials (ceilings, wallcoverings, textiles, surfacing, etc.)
- Fixtures
- Flooring
- Furniture
- Lighting
- Mannequins/Forms
- POP/Signage & Graphics
- Props & Décor
- Retail Technology
The Spectrum Awards is open to submissions from retailers, design firms, branding agencies, architecture firms, service providers, vendors/manufacturers, or anyone else who has had a hand in designing or completing a project or product in one of the eligible subcategories above.
The competition fee is $175 for each initial entry (project/product). Each project/product must have its own entry form. Additional entries from the same retailer/firm/vendor will have a discounted fee of $125 each.
Projects/products must have been completed/unveiled to the market between Oct. 1, 2018 and Sept. 30, 2019.
Submissions will be judged on the following criteria:
Projects
- Excellence in design and/or architecture
- New innovations not seen before
- Not-seen-before experiential concepts or new directions
- Brand integrity and aesthetic
- Forward-thinking concept or layout
- Emphasis will be placed on store interiors, but exterior shots can be included if they add to the overall aesthetic
- Integration of digital in the brick-and-mortar space
- How the design impacts the overall in-store customer experience/journey
Products
- Excellence in product design
- New innovative manufacturing processes
- Sustainability credentials
- Interesting color/materials
- Technical specifications
- Application to the retail field
The winners will be featured in the design:retail March/April 2020 issue in a special Spectrum Awards section and on designretailonline.com once the March/April issue has mailed.